Sonia Rykiel is known as “Queen of Knits” in fashion industry. She is also a French writer, an artist, and also the pioneer to fight for women’s freedom back on 1960s. Sonia Rykiel opens her first concept store at (Saint-Germain-des-Pres in 1968. Her design never follows rules but to reveal the beauty of the women and offer supreme comfort. Knit with multi-color strips is the brand iconic, and it always goes with the print of cutie animals, lips, eyes, pencils and feather to create a kids fashion kingdom.